search query: @author Christodoulides, G. / total: 3
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1.
Antecedents of attitude and intention towards counterfeit symbolic and experiential products
Journal of Marketing Management
2011 : AUG, VOL. 27:9-10, p. 976-991
 2011 Michaelidou, N.
Christodoulides, G.
2.
Shopping motives as antecedents of e-satisfaction and e-loyalty
Journal of Marketing Management
2011 : FEB, VOL. 27:1-2, p. 181-197
 2011 Christodoulides, G.
Michaelidou, N.
3.
Next-generation mobile marketing: how young consumers react to bluetooth-enabled advertsing
Journal of Advertising Research
2009 : MARCH, VOL. 49:1 p. 44-53
 2009 Leek, S.
Christodoulides, G.
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